OLYMPIC NATIONAL PARK — For a $15 processing fee, businesses can be licensed to use the Elwha River restoration logo and tag line in promotional products — upon approval from Olympic National Park.
“People are talking about Elwha River Restoration — around our area and around the country,” said Olympic National Park Superintendent Karen Gustin.
“We’re providing this unique opportunity as another way for the Port Angeles and Olympic Peninsula communities to become involved with this landmark project as we approach the start of dam removal in September.”
The logo — the image of a fish swimming in a stream with trees and a mountain in the background — was designed by Port Angeles-based Laurel Black Design.
The “Natural Wonders Never Cease” tag line was developed by New Path Marketing of Sammamish.
Both logo and tag line — which cost about $5,000, according to Barb Maynes, park spokeswoman — were first used by the park in November.
“This is a great way for businesses, schools, youth groups or nonprofit organizations to really be creative and begin to develop their own signature Elwha River Restoration products,” Gustin said.
The $351.4 million restoration project includes the largest dam removal in the nation to date.
The 105-foot Elwha Dam that creates Lake Aldwell and the 201-foot Glines Canyon Dam that forms Lake Mills will be torn down beginning in September.
Since both dams were built without fish passage in the early 20th century, Pacific salmon were blocked from migrating up the 70-mile river to spawn.
The restoration project is the sum of 43 smaller projects that include a new fish hatchery, water treatment plants and wells.
Applications are available online.
Within two weeks of receiving a completed application with a $15 processing fee, the park will either approve the agreement or suggest revisions, it said on its website.
After an application has been approved, a business must submit a preproduction proof for the proposed product. Final approval is expected within a week.
The two-page license agreement and a style guide can be viewed and downloaded on the park’s website at http://tinyurl.com/4aea6me.
For more information or to discuss ideas, phone 360-565-3005.
For more information on the river restoration, visit www.nps.gov/olym.